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Local SEO Basics

Nov 5, 2014

By Sitepoint

Local SEO Basics
It started in 2007, when Apple released the first affordable consumer smartphone.
Within four years, iPhone ownership would soar from just over 1 million to 72.3 million.
In that same time period, local searches grew from 1 billion per month to 3.45 billion.
Coincidence? I think not.
According to Google, 20% of desktop searches have a local intent.
But on mobile devices, it jumps to 50%.
The smartphone has become mainstream, leading to the explosive growth of what's known as local search. ...